For the first time, the iconic Jaeger-LeCoultre Reverso is powered by an automatic movement

It was developed in the 1930s, at the request of British Army officers stationed in India and ever since then, the Reverso is an inescapable symbol of elegance and reliability.

2014 will remain as a milestone in the history of this cult piece, with the launch of the first automatic model, the Grande Reverso Night & Day powered by the in-house Calibre 967/B. Its balance oscillates at a rate of 28,800 vibrations per hour. It comprises 200 parts and provides a comfortable 42-hour power reserve, thus enabling its wearer to savour the carefree pleasure of strapping on a watch in the morning that has maintained an accurate display of the time while its owner enjoyed a good night’s sleep.

The swivel case of the Grande Reverso Night & Day is available in pink gold or in stainless steel.
In both cases, it is water-resistant to three atmospheres. It comes with a black alligator leather
strap secured by a clasp made in the same material as the case. The dial is topped by a sapphire
crystal, whereas the case-back, in keeping with the finest Reverso traditions, remains open to its
owner’s imagination. He will thus be able to personalise it at will by having it engraved with
initials, a monogram, an evocation of a memorable event or a fond memory.