Division Furtive Kickstarting the new Type 50
In a few minutes, Division Furtive will launch their Kickstarter campaign to raise funds for the new Type 50 model. Limited to 1000 pieces, the campaign will be live till November 6.
For those of you who don’t know Division Furtive, it is a brand of Design Game inc., a Montreal-based design studio, a brainchild of designer Gabriel Ménard – earlier this year, I interviewed Gabriel, to learn more about his background and his watches, click here.
The Type 50 an upgraded version of the Type 40 – a dual-linear watch launched in 2012 – and it takes in account the feedback Gabriel received from collectors:
“The new design has a metal casing, a temperature-compensated timekeeping circuitry, a high-efficiency white LED display, improved motion and tap detection, a backup battery, improved battery life, an operational flowchart on the back and an integrated flashlight! That is on top of the returning features from the previous model such as the set-using-light process where you sync date and time using your smart phone or computer screen, a user-serviceable battery, a day/week/moon calendar, triple time zones, a chronometer and a power reserve indicator.”
The pre-ordering campaign is organized in such a way that the number of units sold will dictate the final features of the watch. A front sapphire crystal, an extra leather wristband, a back sapphire crystal, a butterfly clasp and an extra metal wrist band are only going to make into production if a set amount of watches is sold, respectively 350, 550, 750, 900 and 1000 units.
Division Furtive is returning to the Kickstarter platform for its pre-ordering campaign. “Kickstarter is the perfect platform for an independent brand such as Division Furtive. This time, however, stretch goals (features that will be implemented only if financing reaches milestones above the campaign’s minimum goal) have been defined and collectors will play an active part in making the design better by spreading the word about Division Furtive” commented Ménard. The pre-ordering campaign is organized in such a way that the number of units sold will dictate the final features of the watch. A front sapphire crystal, an extra leather wristband, a back sapphire crystal, a butterfly clasp and an extra metal wrist band are only going to make into production if a set amount of watches is sold, respectively 350, 550, 750, 900 and 1000 units.
“This new design is certainly an important milestone in Division Furtive history and I’m thrilled that collectors are playing such an important role in it… after all, without collectors, Division Furtive is nothing“, added Ménard.
During the pre-ordering campaign, the first 50 units will be sold at 195$CAD, while the remaining 950 units will be priced at 295$CAD. Retail price is set at 395$CAD for all remaining units after the campaign, with shipping starting in early 2015. For all the details, visit www.division-furtive.com/permalinks/ks-type50.php