IWC Connect — one more vote for the connected strap
We said this, over and over, brands with a long tradition for their mechanical watches should not start making gadgets and should focus on pushing the boundaries of mechanical watchmaking. They can leave the quest for building gadget to others
TimeCaptain versus the Smartwatch
I should actually THANK the entire smartwatch industry for making mechanical timepieces more relevant than ever before. Let me start by saying something and getting it out of the way. Smartwatches are mind-blowing technological marvels. The ingenuity and software design
Alpina, Frederique Constant and Mondaine smarten up
Earlier this month, three Swiss brands, Alpina, Frédérique Constant and Mondaine have announced the launch of their "Swiss Horological Smartwatches", built under the umbrella of MMT (Manufacture Modules Technologies), a new Swiss joint venture SARL formed by Fullpower Technologies of
Will TAG Heuer unveil a smartwatch?
Next week at Baselworld, the press is invited by TAG Heuer to attend two press conferences. On Wednesday, March 18, TAG Heuer CEO Jean-Claude Biver and General Director Guy Sémon will speak about their brand strategy and new products. While on
Finally, the H. Moser & Cie smartwatch is here!
The Swiss independent watchmaker, H. Moser & Cie has started the teasing last week with the photo of a silhouette profile of a watch they joined with a press release announcing the unveiling of the first haute horlogerie smartwatch. I